New Media on Ulitzer
Social media marketing is hot hot hot. While the disjointed components have
risen and fallien with the VC tide for some time now, a coherent roadmap is
emerging for marketing a brand, product or service via social media. No
longer just a fad for college kids or a way to virally promote your fart app,
social media is emerging as a powerful and rapidly growing low-cost,
high-reward force for driving sales. The price tag is appealing and there
is no barrier to entry.
With billions now being bet by the major players on the need for brands to
have a mobile ad strategy, social media has evolved in the wings from a
nice-to-have to a must-have for every company that sells anything. From a
local pizza joint to a consumer packaged goods goliath, the power of... (more)
Pearson Education releases its first iPhone®/iPad Reader Apps for the home
and office and technical and professional communities. The apps, which are
available as single or multi-book libraries, are a new learning format for
Pearson and complement the suite of product types already available, such as
traditional print books, online reference libraries, e-books, video,
simulation and more... (more)
ST. PAUL, MN -- (Marketwire) -- 02/09/10 -- Shavlik Technologies, LLC, the
market leader in simplifying and automating critical IT operations, today
announced that Shavlik NetChk Protect has earned a 5-star rating and Best Buy
designation in a Patch Management Group Test published in the February
edition of SC Magazine.
In the review of leading patch management solutions, Shavlik NetChk P... (more)
Fusion PR Group, a premier public relations and social media firm, today
announced a new pricing platform to help mobile developers get attention for
their new applications and games. The agency now has five distinct pricing
packages, offering scaling activity levels and different combinations of
press outreach and Internet marketing. Pricing now starts as low as $750 a
month for a basic... (more)
iPad on Ulitzer
Yesterday, I finished my dinner in a French restaurant with traditional
crème brulee. This time I've also ordered a small glass of Sauternes wine.
Then we went to our friend's house to follow it with some good old port.
But no matter what software developers drink or eat in February 2010, one way
or the other the conversation will slide into a No-Flash-Player-on-iPad
dis... (more)